Think back over 2009, 2010 & 2011 so far. So many major news events have swept our country. How did you hear about all the breaking news? Do you remember where you were? The necessity of being in front of a television or radio to hear a breaking story is almost unnecessary. Grab your smart phone, log in to Twitter and Facebook and you may catch wind of news before Diane Sawyer does.
Is the phenomenon of social media making a positive impact on our world, knowledge and interaction with one other? Many businesses run efficiently and successfully remotely, creating and maintaining their own marketing campaigns. What happened to the days when you had to walk the streets, informing all you meet about your product or service? Knowledge was power but thanks to the Internet and the social media marketing craze, itâ€™s easy for everyone to be knowledgeable. At least once a day I hear someone use the phrase, â€śGoogle it!â€ť Itâ€™s become the norm in our society. The answers to your questions are at your finger tips. Well maybe not all questionsâ€¦ Iâ€™m still trying to figure out what came first, the chicken or the egg?
Catching The Bad Guys
Years ago it may have been over 24 hours before the country could pick up a newspaper to read about the death of Osama Bin Laden. Thanks to social media today, Sohaib Athar was able to live-tweet the raid that killed him as it took place. Little did he know that his midnight work was being interrupted by global news in the making.
Our countryâ€™s police departments have recruited social media strategies to fight crime. Using Facebook to make announcements and post pictures of those wanted has lead to numerous arrests in various cities. Even the Albany, NY police are using YouTube as a tool to weed out those responsible for the kegs-n-eggs incident this past St. Patrickâ€™s Day.Â Another example of how social media puts some power back into the communities hands, but can we handle it?
The Good, The Bad
People say our growing love affair with the Internet and social media today is making us lazy. I remember talking to my father about this a while back. â€śIf I wanted to write a paper in college,â€ť he said â€śI had to go to the library and read stacks of books to get my research done. All you have to do is get on Google, plug in some keywords and BAM, its back to beer pong!â€ť I told him he was way off. No daughter of his drinks beer especially in some Neanderthal game! (wink wink). But, he makes a point. Throughout history of the human race one thing has been consistent: advancement! In everything, technology, medicine, fashion etc. We are always moving forward, pushing the limits. Has social media been pushed to far to fast? Are we ready for the world to know every little detail about every little thing we do, literally after it happens?
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